DestroyRepeat

Tag: third person shooter

  • A marketing firm convicted of wrong marketing!

    A marketing firm convicted of wrong marketing!

    When you’re marketing a product, you’re supposed to look at things from many perspectives. A brand perception isn’t a one-way street when it comes to how people react to how companies execute their marketing scheme. And the latest marketing stunt by an advertising company is a reminder that you must do things thoroughly, instead of just waltzing out there and “doing it.”

    UbiSoft, developers of the Splinter Cell contracted Monaco Corporation to market Splinter Cell: Conviction, when they in turn hired yet, another marketing firm to do the job. What? Monaco Corporation can’t pull a marketing stunt of their own? What game promoter contracts out another marketing firm to do the job for them?

    Nonetheless, the actor that the marketing firm hired was dressed as Sam Fisher in his signature stealth suit. The actor arrived at a bar called “Degree” and decides to pull out a fake pistol pointed at the Degree patrons. The customers were drinking outside of the bar when he pulled the gun out. When he did, the customers were diving into tables for cover, yelled out “he’s got a gun!” Which in turn scared the other patrons inside the bar. (Source)

    This is NOT the way to do it, Monaco! Your marketing firm should have done the following, to ensure that the cops don’t come out pointing guns at your actor. The better way to do it would have been:

    – Talking to the Degree Bar owners or managers about staging a marketing event. This includes whatever you want. You can even bring out the same actor and dress you used in the first place.
    – Place a banner of Splinter Cell: Conviction across the bar, while doing the same stunt you wanted to do in the first place. It would have given the “Ah-ha.” feeling when they look around.

    Splinter Cell: Conviction is an Xbox 360 exclusive slated to be released on April 13th, 2010. So, its out on store shelves as you read this. Don’t forget, if you buy the game, you get exclusive beta invitation to Future Soldier.

    This article is a copyright of CarlosX360 Co. Ltd., any use of this article without the author’s permission is liable for a lawsuit.

  • Tech Vs Monster – A Lost Planet at War!

    Tech Vs Monster – A Lost Planet at War!

    Capcom is known to have developed some great games, but like some companies – Capcom’s games can be a hit or miss affair. The original Lost Planet and Dark Void were misses.

    Capcom has been putting out some episodic trailers to tide us over with regards to Lost Planet as it will be released in May. Quite the long wait for Xbox 360, PS3, and PC owners. One of the best trailers to come out of Capcom’s HQ is below:

    My time with Lost Planet 2 at E32009 had me impressed. The recent release of LP2 Co-Op demo reinforced my first impressions – its awesome. Capcom isn’t known to have some of the most epic games made. Looks like Lost Planet 2 is set to break that mold. One of the complaints that the original Lost Planet had was the fact that it was always in snow, this has been fixed. There is a lot of variety in locations.

  • First Quantum Theory Trailer!

    I have a theory that this game is going to kick some major ass! It is a game developed and published by Tecmo, creators of Ninja Gaiden. The game is being touted as an innovative crossover between action slasher, and shooters – the game also boasts the Unreal 3 engine. Decide for yourself if Tecmo has won your thirst for action:

    It certainly has earned my attention to this game because it basically is a game similar to Gears of War, which is good news because this basically gives PS3 players a chance to play Gears of War on their console. I’d love to get my hands on Quantum Theory for that exact reason. The game arrives this spring for PS3 and Xbox 360.