You want more intel on Halo: Reach? You got it! Bungie revealed the new and improved firefight 2.0 mode. Its a multiplayer match type that brings epic-scale Halo fights to yo’ face! Bungie’s not slowing down on revealing all they can about Halo: Reach before the September 14th release. On that day, chaos will ensue. You and your noble team members will start crushing bones, and kicking @$$! Enjoy:
Tag: xbox 360 exclusive
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New Halo: Reach video revealed!
Bungie’s been keeping Halo: Reach campaign under wraps for quite a while now, they focused more on multiplayer revelations in recent time, but at E32010, they took off the curtains on the single-player campaign of Halo: Reach. It shows off the scale of the battles while providing awesome, detailed graphics. And then, it shows off some things I don’t want to spoil the surprise on. Just watch the trailer, and enjoy:
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Microsoft and Activision reveal multi-year, multi-title agreement
Activision took off the curtains on Call of Duty 7 which is now known as Black Ops. Microsoft has had a history of securing exclusive DLC’s for a long time, and even more so with Activision when they secured exclusivity for Stimulus Pack and Resurgence Pack for the first month. They were and will be exclusively available only on Xbox Live before PC and PSN. Now, they’ve gone several miles ahead and done a multi-title, multi-year agreement for exclusivity to DLC’s that Activision makes for the Call of Duty franchise from this moment foward. Damn you Microsoft!
Activision Publishing, Inc. (Nasdaq: ATVI) and Microsoft (Nasdaq: MSFT) announced today a multi-year agreement that will continue to bring Call of Duty game add ons and map packs first to Xbox LIVE online entertainment network. The news was revealed today to a capacity-crowd at Microsoft’s Xbox 360 E3 press conference in Los Angeles. The agreement which began in 2009 now extends for all add ons and map packs from the mega-blockbuster Call of Duty franchise through 2012, including Call of Duty: Black Ops, the follow up to the largest entertainment launch in history and one of the most-anticipated titles of the year set for release Nov. 9th.
“Our Treyarch Studio is doing something special with Call of Duty: Black Ops, which is why we’re thrilled to announce this Xbox LIVE agreement,” said Philip Earl, Executive Vice President & General Manager of Activision’s Call of Duty Business Unit. “This agreement reflects our shared and continued focus on creating the most compelling and exciting content releases for fans around the world.”
With billions of hours logged online, Call of Duty titles consistently rank atop Xbox LIVE’s most-played charts, making it the largest Call of Duty community of any entertainment system.
“With 25 million members, Xbox LIVE is the industry’s premier online gaming service that establishes the best in cooperative and multiplayer online play for blockbuster franchises like Call of Duty,” said Marc Whitten, Microsoft’s corporate vice president of Xbox LIVE. “With the release of game add ons and map packs coming first to Xbox 360, Xbox LIVE is the place to play Call of Duty for years to come.”
For more information about Call of Duty: Black Ops, visit www.CallofDuty.com/BlackOps.
Source: Press Release
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Halo: Reach Noble Team Ad Revealed
Halo: Reach keeps building hype, and keeps speculation hot. And its only scratching the surface, since we’re only a week away from the public Halo: Reach beta. You’ll need to purchase a copy of Halo 3: ODST to obtain the multiplayer beta code. Nonetheless, the trailer titled “Birth of a Spartan” advertises what a spartan needs to do before being actively recruited into the Task Force.
There’s an extended trailer of “Birth of a Spartan.” It can be seen below:
To learn more about Halo: Reach visit Microsoft’s Welcome to Noble Team website.
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Bungie documents Halo: Reach!
Its been a little while since Bungie launched the multiplayer trailer for Halo: Reach. They’ve gone an extra mile by talking about Halo Reach’s multiplayer beta which is going to drop in no less than week from now (May 3rd), and all we could do is eagerly await its launch – because once it drops, an all out war on Reach will become so wild, so chaotic that it creates a Carnage! And as such, Bungie released a VidDoc (short for Video Documentary) discussing the game’s awesomeness.
Without further rage. *AHEM* I mean, heh. Without further ado, Carnàge Carnivàle!
Which carnival are you going to attend? The clowns at Activision, or the talent at Bungie? If you’re going to the Bungie camp, don’t forget to buy Halo 3: ODST to participate in the multiplayer beta of Halo: Reach!
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A marketing firm convicted of wrong marketing!
When you’re marketing a product, you’re supposed to look at things from many perspectives. A brand perception isn’t a one-way street when it comes to how people react to how companies execute their marketing scheme. And the latest marketing stunt by an advertising company is a reminder that you must do things thoroughly, instead of just waltzing out there and “doing it.”
UbiSoft, developers of the Splinter Cell contracted Monaco Corporation to market Splinter Cell: Conviction, when they in turn hired yet, another marketing firm to do the job. What? Monaco Corporation can’t pull a marketing stunt of their own? What game promoter contracts out another marketing firm to do the job for them?
Nonetheless, the actor that the marketing firm hired was dressed as Sam Fisher in his signature stealth suit. The actor arrived at a bar called “Degree” and decides to pull out a fake pistol pointed at the Degree patrons. The customers were drinking outside of the bar when he pulled the gun out. When he did, the customers were diving into tables for cover, yelled out “he’s got a gun!” Which in turn scared the other patrons inside the bar.
This is NOT the way to do it, Monaco! Your marketing firm should have done the following, to ensure that the cops don’t come out pointing guns at your actor. The better way to do it would have been:
– Talking to the Degree Bar owners or managers about staging a marketing event. This includes whatever you want. You can even bring out the same actor and dress you used in the first place.
– Place a banner of Splinter Cell: Conviction across the bar, while doing the same stunt you wanted to do in the first place. It would have given the “Ah-ha.” feeling when they look around.Splinter Cell: Conviction is an Xbox 360 exclusive slated to be released on April 13th, 2010. So, its out on store shelves as you read this. Don’t forget, if you buy the game, you get exclusive beta invitation to Future Soldier.
This article is a copyright of CarlosX360 Co. Ltd., any use of this article without the author’s permission is liable for a lawsuit.
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Gears of War 3 Revealed!
For years, Epic Games and Microsoft have collaborated on the Gears of War series, and brand. Gears of War spanned 2 games, and millions of copies sold worldwide. At GDC, Epic Games was showing off a tech demo to show off the power of the new Unreal Engine. Since then, rumors spiral out of control that a new Gears of War may indeed be coming. This is what the tech demo looks like:
Recently, on “Late Night with Jimmy Fallon” Cliff Bleszinski from Epic Games spoke with Jimmy Fallon about his upcoming blockbuster Xbox 360 game. He took the time to use the show to announce that Gears of War 3 is indeed coming, and that its coming around this time next year. The trailer that he debuted at Jimmy Fallon’s show is below:
Gears of War is an Xbox 360 Exclusive franchise, so Gears of War 3 will land on Xbox 360 in April 2011. Some are speculating the date to be around April 8th.
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New details in Splinter Cell: Conviction Trailer!
Sam Fisher returns in Splinter Cell’s newest installment. You are to find Sam Fisher’s daughter’s killer and neutralize a threat in Washington DC. And you’re not going with the gadgets you used in the previous Splinter Cell games, instead, you will have to collect those gadgets from the beginning to the end. The game introduces new gameplay mechanics, new moves, new, and old gadgets. UbiSoft has put together a trailer detailing the co-op, and multiplayer modes which aren’t just a “cookie-cutter” feature to please online gamers, in fact, they both have reasons to have players coming back for more. The trailer is below:
The Xbox 360 exclusive is set to release April 13th, 2010 – a month from now.